How viewers followed the U.S. midterm elections on YouTube – YouTube Official Blog
How viewers followed the U.S. midterm elections on YouTube YouTube Official Blog
Throughout the U.S. midterm elections, people turned to YouTube to engage with candidates, unpack key issues, and follow pivotal races. On Election Day alone, over 35 million U.S. viewers watched election-related content on the platform. Globally, over 40 million viewers watched livestreams related to the U.S.
midterm elections, with viewership peaking at over 3 million concurrent viewers at 10:19 p.m. ET. YouTube connected viewers directly to live coverage from national networks, local broadcasters, and independent news creators.
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