Genesis joins the giant electric SUV club with new GV90
A couple of years ago, Genesis showed us its unique take on the luxury electric SUV with the Neolum concept. The brand’s designers know how to draw a handsome shape,…
The Genesis GV90 blows the bloody doors off what’s possible in EV design
Genesis, Hyundai’s luxury brand, just revealed its first full-size, three-row electric SUV for the US market, the GV90. And arguably it has some of the wildest designs and features in…
How Genesis Is Using Korean Hospitality and the Power of Sports to Build a New Kind of Luxury Brand
A few months ago, crowds lined the 18th green at The Riviera Country Club in Pacific Palisades, California, as 26-year-old American golfer Jacob Bridgeman secured his first PGA Tour victory…
2026 Genesis Scottish Open betting preview at The Renaissance Club, featuring outright picks and top-5/10 bets
The 2026 Genesis Scottish Open returns to The Renaissance Club in North Berwick, Scotland, this week, serving as the ultimate links golf tune-up. Co-sanctioned by the PGA TOUR, and DP…









