Source: The Hollywood Reporter
Summary
Fox Sports’ World Cup pregame show has seen a significant increase in viewership, more than doubling its audience from 2022. This upward trend mirrors the rising popularity of international soccer events.
Why It Matters
The surge in TV ratings for the Fox Sports pregame show highlights the growing interest in soccer in the U.S., especially during the World Cup. This surge not only impacts advertising revenues but also indicates broader cultural shifts towards embracing global sporting events.


