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Source: Variety
Summary
The animated film ‘Minions & Monsters’ is projected to earn $80 million over the July 4th holiday weekend, dominating the box office. In contrast, ‘Supergirl’ is expected to see a significant 60% drop in ticket sales.
Why It Matters
The strong performance of ‘Minions & Monsters’ reflects the ongoing popularity of established franchises in the family-friendly genre, which can significantly impact theater revenues during holiday seasons. Meanwhile, the anticipated decline for ‘Supergirl’ signals potential challenges for new IPs in a competitive market, highlighting how audiences are gravitating towards familiar stories.
